Understanding online transparency is key to projecting a solid Internet profile. What you post and project on Facebook or MySpace is just as important as the business etiquette that you provide on LinkedIn.

If you are a small business entrepreneur or consultant, there is no separation between your personal and professional profile. As these two social networks blend into one, always maintain professional ethics to ensure a positive perception. If you post something, it can always be found.

Using the list feature in Facebook will help maintain your professional image but do not use this as your safeguard to do as you damn well please.