Name That Tune
Have you ever had a song in your head that would not leave?
Same principles should be applied to search engine optimization. You need to find a term in your copy that users will remember.
Just a little simple technique to help create some valuable keywords, I like to call it Rubbernecking, you want visitors to stop, look and listen.
The King knows his philosophy and what works, now you give it a try.
Notice that the time for this song is short and to the point, same principles should apply to your copy and keywords. Bang home your message so that your visitors cannot forget the messaging and can name that tune.